{"id":2754,"date":"2018-01-04T21:35:35","date_gmt":"2018-01-04T21:35:35","guid":{"rendered":"http:\/\/evolveus.co\/?page_id=2754"},"modified":"2019-11-21T15:38:31","modified_gmt":"2019-11-21T15:38:31","slug":"inbound-marketing-automation","status":"publish","type":"page","link":"https:\/\/itsevolve.com\/inbound-marketing-automation\/","title":{"rendered":"Inbound Marketing & Automation"},"content":{"rendered":"[vc_row type=”full_width_background” full_screen_row_position=”middle” bg_image=”https:\/\/source.unsplash.com\/collection\/422400\/daily” bg_position=”left top” bg_repeat=”no-repeat” parallax_bg=”true” parallax_bg_speed=”fast” bg_color=”#333333″ scene_position=”center” text_color=”light” text_align=”left” top_padding=”10%” bottom_padding=”5%” color_overlay=”#0a0a0a” overlay_strength=”0.8″ shape_divider_position=”bottom” shape_type=””][vc_column centered_text=”true” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/6″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][\/vc_column][vc_column centered_text=”true” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”2\/3″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][split_line_heading]Relax. The Platform’s Got You Covered<\/p>\n

Inbound Marketing & Automation<\/h1>\n[\/split_line_heading][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ column_border_width=”none” column_border_style=”solid” delay=”450″][nectar_btn size=”large” button_style=”see-through-2″ hover_color_override=”#1a9be6″ hover_text_color_override=”#ffffff” icon_family=”iconsmind” url=”https:\/\/itsevolve.com\/contact\/” text=”Get Started Today” margin_top=”10″ margin_right=”10″ margin_bottom=”10″ margin_left=”10″ icon_iconsmind=”iconsmind-Triangle-ArrowRight”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/6″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” top_padding=”10px” overlay_strength=”0.3″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”padding-2-percent” column_padding_position=”top” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”]\r\n
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Inbound Marketing and Marketing Automation Services <\/strong><\/h2>\n<\/h2><\/div>
<\/div>[\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

Past experience sending email blast after email blast to your entire contact list hoping something sticks? Or, even better, \u201cPlease remove me from this list\u201d Effective Inbound Marketing has evolved. And chances are you\u2019re under or incorrectly utilizing your contact and audience list, further disconnecting you from prospective buyers.<\/p>\n

Our inbound, online marketing strategies draw customers to your products or services through original blogs, social media post, white papers, user guides, and search engine optimization. With the end goal of attracting customers through content and interactions that are designed to address the problems, needs, and pain points of your target personas. to potential customers, rather than interruptive marketing techniques.<\/p>\n

Campaigns are designed, implemented and managed on Marketing Automation Platforms that replace repetitive manual processes with automated solutions, such as sending emails, scheduling social media posts, setting blog publish times, creating workflows, and most importantly, setting action driven touches.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” bg_color=”#ffffff” scene_position=”center” text_color=”dark” text_align=”center” overlay_strength=”0.3″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”padding-2-percent” column_padding_position=”all” background_color_opacity=”1″ background_color_hover=”#f9f9f9″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/4″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ column_border_width=”none” column_border_style=”solid”]

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01.<\/span>\u00a0Attract<\/h3>\n

Attracting customers is the first step in the inbound marketing methodology. At this initial marketing stage, we present our targeted audience with the right content at the right time. The goal is to grab their attention<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”padding-2-percent” column_padding_position=”all” background_color_opacity=”1″ background_color_hover=”#f9f9f9″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/4″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ column_border_width=”none” column_border_style=”solid” delay=”200″]

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02.<\/span>\u00a0Convert<\/h3>\n

Once a highly qualified prospect is engaged, our goal is to convert them into a lead. We need their buy-in to give us the who and why. Our team can accomplish this by creating compelling, relatable, shareable and useable content in exchange.<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”padding-2-percent” column_padding_position=”all” background_color_opacity=”1″ background_color_hover=”#f9f9f9″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/4″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ column_border_width=”none” column_border_style=”solid” delay=”400″]

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03.<\/span>\u00a0Close<\/h3>\n

The closing stage is where leads are transformed into customers. At this later marketing stage, specific marketing tools such as marketing automation, lead nurturing, and social media monitoring are utilized to ensure your sales team is informed and up to date on why their prospects are engaging in what content.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”padding-2-percent” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/4″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ column_border_width=”none” column_border_style=”solid” delay=”400″]

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04.<\/span>\u00a0Delight<\/h3>\n

Our Inbound strategies have two parts, attracting new customers and maintaining our existing.\u00a0 This means that even after a lead is closed, they still must be engaged through dynamic content, social media, and action based marketing. We want to continue the value-add even after the sale.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” bg_color=”#dbdbdb” scene_position=”center” text_color=”dark” text_align=”left” top_padding=”15px” bottom_padding=”15px” overlay_strength=”0.5″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” top_padding=”4%” text_align=”left”][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”Inbound Marketing. It’s Got Your Covered” font_container=”tag:h3|font_size:48px|text_align:center|color:%230095f9|line_height:57px” use_theme_fonts=”yes” css_animation=”none”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” top_padding=”15″ text_align=”left”][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”padding-3-percent” column_padding_position=”left-right” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/3″ column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”.vc_custom_1537371404796{margin-bottom: 15px !important;}”]\n

Blogs<\/h3>\n[\/vc_column_text][vc_custom_heading text=”Gone are the days of keyword stuffing a blog with your targeted Geo and Service\/Product. Our team will help define a strategy, research, compose and distribute relatable, thought provoking and informative content that can be liked, shared and used by your target audience. ” font_container=”tag:p|text_align:justify|color:rgba(10%2C10%2C10%2C0.65)” use_theme_fonts=”yes” css_animation=”fadeInUp” link=”|||”][\/vc_column_inner][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”padding-3-percent” column_padding_position=”left-right” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/3″ column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”.vc_custom_1537371421626{margin-bottom: 15px !important;}”]\n

Whitepapers & Lead Magnets<\/h3>\n[\/vc_column_text][vc_custom_heading text=”One of the most common ways to capture new leads today. For a good reason. These types of content deliver value and subconsciously position your organization as an industry leader long before the initial conversation. ” font_container=”tag:p|text_align:justify|color:rgba(10%2C10%2C10%2C0.65)” use_theme_fonts=”yes” css_animation=”fadeInUp” link=”|||”][\/vc_column_inner][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”padding-3-percent” column_padding_position=”left-right” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/3″ column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”.vc_custom_1537371432032{margin-bottom: 15px !important;}”]\n

Landing Pages<\/h3>\n[\/vc_column_text][vc_custom_heading text=”What good is a campaign that earns 5000 clicks but no conversions? Getting users to land on your website or content is just the beginning. We\u2019ll help design or optimize your landing pages that will quickly further capture leads. ” font_container=”tag:p|text_align:justify|color:rgba(10%2C10%2C10%2C0.65)” use_theme_fonts=”yes” css_animation=”fadeInUp” link=”|||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” top_padding=”1%” bottom_padding=”3%” text_align=”left”][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”padding-3-percent” column_padding_position=”left-right” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/2″ column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”.vc_custom_1537371450176{margin-bottom: 15px !important;}”]\n

Search Engine Marketing<\/h3>\n[\/vc_column_text][vc_custom_heading text=”74% of all purchasing decisions are made only after online research has been done. The average customer will visit 4-6 websites before a decision is made. We\u2019re very well versed at getting your organization on that initial list. And have proof!” font_container=”tag:p|text_align:justify|color:rgba(10%2C10%2C10%2C0.65)” use_theme_fonts=”yes” css_animation=”fadeInUp” link=”url:http%3A%2F%2Fwordpress-896187-3110144.cloudwaysapps.com%2Fsearch-engine-optimization%2F|||”][\/vc_column_inner][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”padding-3-percent” column_padding_position=”left-right” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/2″ column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”.vc_custom_1537371460346{margin-bottom: 15px !important;}”]\n

Action Driven Campaigns<\/h3>\n[\/vc_column_text][vc_custom_heading text=”Great, we\u2019ve got a conversion. Now what? Our automation campaigns are built to continuously engage users only when they want to be. We will set up triggers on your website and in your content to position your organization when they\u2019re browsing, keeping you at the top of mind. ” font_container=”tag:p|text_align:justify|color:rgba(10%2C10%2C10%2C0.65)” use_theme_fonts=”yes” css_animation=”fadeInUp” link=”|||”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” equal_height=”yes” content_placement=”middle” bg_color=”#1a9be6″ scene_position=”center” text_color=”light” text_align=”left” top_padding=”40″ bottom_padding=”40″ overlay_strength=”0.3″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”2\/3″ tablet_text_alignment=”center” phone_text_alignment=”center” column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”IF YOU KEEP DOING THE SAME THINGS, YOU’LL KEEP GETTING THE SAME RESULTS.” font_container=”tag:h3|text_align:justify” google_fonts=”font_family:Roboto%20Condensed%3A300%2C300italic%2Cregular%2Citalic%2C700%2C700italic|font_style:700%20bold%20regular%3A700%3Anormal”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/3″ tablet_text_alignment=”center” phone_text_alignment=”center” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” text_align=”right”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ column_border_width=”none” column_border_style=”solid”]
<\/div><\/div>[nectar_btn size=”large” button_style=”see-through” button_color_2=”Accent-Color” icon_family=”none” url=”\/contact” text=”Talk to a Digital Marketing Expert” margin_bottom=”0″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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