{"id":2748,"date":"2018-01-04T21:34:46","date_gmt":"2018-01-04T21:34:46","guid":{"rendered":"http:\/\/evolveus.co\/?page_id=2748"},"modified":"2019-09-05T20:56:34","modified_gmt":"2019-09-05T20:56:34","slug":"paid-media","status":"publish","type":"page","link":"https:\/\/itsevolve.com\/paid-media\/","title":{"rendered":"Pay Per Click"},"content":{"rendered":"[vc_row type=”full_width_background” full_screen_row_position=”middle” bg_image=”https:\/\/source.unsplash.com\/collection\/422400\/daily” bg_position=”left top” bg_repeat=”no-repeat” parallax_bg=”true” parallax_bg_speed=”fast” bg_color=”#333333″ scene_position=”center” text_color=”light” text_align=”left” top_padding=”10%” bottom_padding=”5%” color_overlay=”#0a0a0a” overlay_strength=”0.8″ shape_divider_position=”bottom” shape_type=””][vc_column centered_text=”true” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/6″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][\/vc_column][vc_column centered_text=”true” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”2\/3″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][split_line_heading]Fast, Quality Leads with Commercial intent<\/p>\n

Per Per Click<\/h1>\n[\/split_line_heading][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ column_border_width=”none” column_border_style=”solid” delay=”450″][nectar_btn size=”large” button_style=”see-through-2″ hover_color_override=”#1a9be6″ hover_text_color_override=”#ffffff” icon_family=”iconsmind” url=”https:\/\/itsevolve.com\/contact\/” text=”Get Started Today” margin_top=”10″ margin_right=”10″ margin_bottom=”10″ margin_left=”10″ icon_iconsmind=”iconsmind-Triangle-ArrowRight”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/6″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” bg_color=”#ffffff” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”padding-2-percent” column_padding_position=”top-bottom” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

Effective, Measurable Pay Per Click Advertising<\/strong><\/h2>\n

How about a unique internet marketing system that generates higher ROI on your advertisements? Yes, we\u2019re talking of ppc advertising<\/strong> that helps you drive commercially driven visitors to your website via cutting-edge ppc <\/strong>campaigns. Evolve is your one-stop ppc management company<\/strong>, specializing in paid advertising<\/strong> and search marketing<\/strong>.<\/p>\n

Not your every day internet advertising<\/strong> company, we start with identifying your target personas, develop a messaging strategy and develop strategically placed advertisements across major search engines; Further evolving your site visitors into high quality converting prospects with commercial intent.<\/p>\n

Having a certified, premier online marketing agency <\/strong>helps compliment your existing PPC campaigns and marketing efforts ensuring a higher ROI on every dollar spent.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” bg_color=”#ffffff” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/2″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

Buyer Persona and Messaging<\/h4>\n

The pinnacle of all of our strategies begins with this. We help you refine (or develop) your ideal customer and craft are messaging and placements around where that person shops or spends their time online.<\/p>\n

Page Optimizations<\/h4>\n

Believe us, this should be the second step in all campaign launches. Why pay for traffic if it won\u2019t convert? We\u2019re not in the business of wasting money and won\u2019t let you.\u00a0 We\u2019ll help identify a true conversion path from the time a user lands on the page, scrolls through content to contact.<\/p>\n

Keyword Research<\/h4>\n

Finding a happy medium between highly competitive, search terms and long tailed keyword phrases that will set you apart you\u2019re your competitors is the science of online marketing.<\/p>\n[\/vc_column_text][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/2″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

Keyword Bidding<\/h4>\n

The silent killer to all Paid Ad campaigns.\u00a0 Notoriously over spending or paying for irrelevant search terms. Our campaigns are built with AdGroup specific Keywords \u2013 Targeted and Negative keywords to ensure users land on the most relevant content to their search.<\/p>\n

Sitelinks, Snippets and Callouts<\/h4>\n

Let’s face it, your Ads are your first opportunity to sell your product. The copy in your ad needs to benefit oriented and ultimately should set you apart from your competition. Using Sitelinks, Snippits and Callouts are an opportunity for you to do just that; without going against your Ad Text limit.<\/p>\n

A\/B Testing<\/h4>\n

Also known as ‘split testing<\/strong>‘, A\/B testing<\/strong>\u00a0brings scientific methodology to\u00a0online marketing<\/strong>\u00a0and removes the guesswork. It provides data-backed decisions and an opportunity for your campaigns to continuously improve. All of our Paid Strategies are ran with multiple variations \u2013 This allows you to drive down acquisition costs and increase conversion ratios.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” bg_color=”#ffffff” scene_position=”center” text_color=”dark” text_align=”left” top_padding=”15px” bottom_padding=”15px” overlay_strength=”0.5″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_row_inner equal_height=”yes” column_margin=”default” top_padding=”15″ text_align=”left”][vc_column_inner column_padding=”padding-2-percent” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”small_depth” column_border_radius=”3px” width=”1\/3″ column_border_width=”2px” column_border_color=”#1a9be6″ column_border_style=”solid”][vc_column_text css_animation=”none” css=”.vc_custom_1567716759113{margin-bottom: 15px !important;}”]\n

Google Ads<\/h4>\n[\/vc_column_text][vc_custom_heading text=”Google Certified and manging more than $500K annual Ad Spend, We use our knowledge and experience to design, implement and manage intelligent Google Adwords Campaigns that drive quality traffic to your site. ” font_container=”tag:p|text_align:justify|color:rgba(10%2C10%2C10%2C0.65)” use_theme_fonts=”yes” css_animation=”none” link=”|||”][\/vc_column_inner][vc_column_inner column_padding=”padding-2-percent” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”small_depth” column_border_radius=”3px” width=”1\/3″ column_border_width=”2px” column_border_color=”#1a9be6″ column_border_style=”solid”][vc_column_text css_animation=”none” css=”.vc_custom_1567716767698{margin-bottom: 15px !important;}”]\n

Bing & Yahoo Ads<\/h4>\n[\/vc_column_text][vc_custom_heading text=”The often overlooked, Bing and Yahoo Paid services are often present an opportunity for low hanging fruit; Not all searchers use Google, so why should you only advertise there?” font_container=”tag:p|text_align:justify|color:rgba(10%2C10%2C10%2C0.65)” use_theme_fonts=”yes” css_animation=”none” link=”|||”][\/vc_column_inner][vc_column_inner column_padding=”padding-2-percent” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”small_depth” column_border_radius=”3px” width=”1\/3″ column_border_width=”2px” column_border_color=”#1a9be6″ column_border_style=”solid”][vc_column_text css_animation=”none” css=”.vc_custom_1567716777126{margin-bottom: 15px !important;}”]\n

Video Advertising<\/h4>\n[\/vc_column_text][vc_custom_heading text=”Video ads are becoming extremely relevant as users are continuing to engage in the numerous Social sites today. Short, sleekly-produced videos have proven to receive higher conversion rates and a greater engagement from the intended audiences. ” font_container=”tag:p|text_align:justify|color:rgba(10%2C10%2C10%2C0.65)” use_theme_fonts=”yes” css_animation=”none” link=”|||”][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=”yes” column_margin=”default” top_padding=”1%” bottom_padding=”3%” text_align=”left”][vc_column_inner column_padding=”padding-2-percent” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”small_depth” column_border_radius=”3px” width=”1\/3″ column_border_width=”2px” column_border_color=”#1a9be6″ column_border_style=”solid”][vc_column_text css_animation=”none” css=”.vc_custom_1567716785022{margin-bottom: 15px !important;}”]\n

Social Media Advertising<\/h4>\n[\/vc_column_text][vc_custom_heading text=”In 2018, the average user will spend almost 3 hours on top social sites.. More with the younger demographics. Logically thinking, if we can specify our audience based on our persona(s), why shouldn\u2019t we build a secondary or tertiary campaign to target your audience where they\u2019re spending their time?” font_container=”tag:p|text_align:justify|color:rgba(10%2C10%2C10%2C0.65)” use_theme_fonts=”yes” css_animation=”none” link=”url:http%3A%2F%2Fwordpress-896187-3110144.cloudwaysapps.com%2Fsearch-engine-optimization%2F|||”][\/vc_column_inner][vc_column_inner column_padding=”padding-2-percent” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”small_depth” column_border_radius=”3px” width=”1\/3″ column_border_width=”2px” column_border_color=”#1a9be6″ column_border_style=”solid”][vc_column_text css_animation=”none” css=”.vc_custom_1567716797625{margin-bottom: 15px !important;}”]\n

Mobile Advertising<\/h4>\n[\/vc_column_text][vc_custom_heading text=”Mobile is dominant and Mobile Advertising is becoming that way. Almost everyone in our market utilizes and engages content on mobile devices daily. One of the most missed opportunities in market today is defining and implementing a cross-channel, mobile strategy. Our team of certified advertises design, implement and optimize all advertising efforts to include mobile. Yours should too!” font_container=”tag:p|text_align:justify|color:rgba(10%2C10%2C10%2C0.65)” use_theme_fonts=”yes” css_animation=”none” link=”|||”][\/vc_column_inner][vc_column_inner column_padding=”padding-2-percent” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”small_depth” column_border_radius=”3px” width=”1\/3″ column_border_width=”2px” column_border_color=”#1a9be6″ column_border_style=”solid”][vc_column_text css_animation=”none” css=”.vc_custom_1567716807996{margin-bottom: 15px !important;}”]\n

Retargeting Ads<\/h4>\n[\/vc_column_text][vc_custom_heading text=”Major B2C Reports state retargeting boosts search performance by 74%, email performance by 68% and other display advertising by 61%. The longer the sales cycle, the more effective. We want to build engaging Display Ads that will create a sense of brand recognition and keep your organization top of mind when users are going to make a buying decision. ” font_container=”tag:p|text_align:justify|color:rgba(10%2C10%2C10%2C0.65)” use_theme_fonts=”yes” css_animation=”none” link=”|||”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” equal_height=”yes” content_placement=”middle” bg_color=”#1a9be6″ scene_position=”center” text_color=”light” text_align=”left” top_padding=”40″ bottom_padding=”40″ overlay_strength=”0.3″ shape_divider_position=”bottom” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”2\/3″ tablet_text_alignment=”center” phone_text_alignment=”center” column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”Ready to explore our offering and see how you can evolve your business?” font_container=”tag:h3|text_align:justify” google_fonts=”font_family:Roboto%20Condensed%3A300%2C300italic%2Cregular%2Citalic%2C700%2C700italic|font_style:700%20bold%20regular%3A700%3Anormal”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/3″ tablet_text_alignment=”center” phone_text_alignment=”center” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” text_align=”right”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” width=”1\/1″ column_border_width=”none” column_border_style=”solid”]
<\/div><\/div>[nectar_btn size=”large” button_style=”see-through” button_color_2=”Accent-Color” icon_family=”none” url=”\/contact” text=”Talk to a Digital Marketing Expert” margin_bottom=”0″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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